‘Culture Smart! Switzerland’ reveals the human dimension of this enigmatic country. It provides a historical overview, explores Swiss values and attitudes, and looks at the cultural continuity of festivals and traditions. It will help you navigate your way through various aspects of Swiss life and society. There is advice on meeting people, on how to behave in different situations, and how to avoid making gaffes. It looks at the home life of the Siwss, describes what is important to them, how they work, relax, and how they perceive foreigners. And it offers crucial insights into Swiss business culture, and more generally on differences in communication style. All this will give you a starting point to discover for yourself the many hidden riches of this fascinating society.

This book will turn your visit – whether on business or for pleasure – into a memorable and enriching experience.

Illustrated, 168 pages, 11 x 17 cm, language: E